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BEHR® IN THE NEWS – recent stories, inspiration and more.
PRESS RELEASES
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Behr Paint Company Announces 2025 Colour of the Year, “Rumors,” a Deep Ruby Red That Makes a Statement in Every Space
August 21, 2024
New data shows choosing a red paint colour is on the rise amongst Canadians–where nostalgic flair meets undeniable elegance. Today, Behr Paint Company announces its highly anticipated 2025 Colour of the Year: Rumors, a deep and dynamic ruby red that empowers DIYers, designers and paint professionals to create impactful colour moments.
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Behr Paint Company Announces 2024 Exterior Stain Colour of the Year, “Tugboat,” Part of its New Curb Appeal Collection
April 16, 2024
Today, Behr Paint Company debuts its 2024 Exterior Stain Colour of the Year: Tugboat, a delicate blend of brown and grey tones offering a timeless finish with a charming nautical appeal suited to ease into any design style. The versatile stain colour enhances the natural beauty of wood grain, while providing protection on exterior surfaces that will not only elevate the aesthetic of outdoor spaces but stand the test of time.
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SWEETEN YOUR SPACE WITH HUBBA BUBBA PINK BY BEHR
March 26, 2024
According to science, the colour pink doesn’t stand alone as its own shade. As a purveyor of all things pink, Hubba Bubba® made by Mars is teaming up with Behr Paint Company, a leading paint manufacturer for do-it-yourselfers, to solidify the shade’s status in the hearts, minds, and homes of Canadians. Together, they’re introducing Hubba Bubba® Pink by BEHR®, a playful hue that radiates warm whimsical energy, inspiring endless pops of fun, creativity, and design possibilities.
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Behr Paint Company Announces 2024 Colour of the Year, “Cracked Pepper,” A Soft Black that Exudes Confidence and Instantly Elevates any Indoor and Outdoor Space
August 15, 2023
New Study Conducted by Behr Paint Shows More Than Half of Those Surveyed Believe Black Tones in the Home Make a Space Feel Bold and Create a New Energy and Vibe
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Behr Paint Company Debuts First-Ever Exterior Stain Colour of the Year, “Cordovan Brown”
April 4, 2023
Today, Behr Paint Company is introducing its first-ever Exterior Wood Stain Colour of the Year, Cordovan Brown, a richly satisfying hue with timeless appeal for a fresh outdoor environment—just in time for spring.
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Behr Paint Announces 2023 Colour of the Year “Blank Canvas”
September 14, 2022
Today, Behr Paint Company, announces its 2023 Colour of the Year, Blank Canvas (DC-003), a hopeful and welcoming warm white that offers limitless design and décor possibilities.
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Behr Paint Company Introduces BEHR PREMIUM™ Spray Paint
June 23, 2022
Behr invites you to Upgrade the Way You Spray with BEHR PREMIUM Spray Paint, available in 36 colours including new metallic finishes.